Lead Generation for Estate Agents That Wins Instructions
Buyers are not scarce in Ireland. Stock is. Our AI agent answers every portal enquiry in minutes and chases every valuation to a decision — so more owners sign with you.
For an estate agent, the lead that pays is a vendor or landlord instruction — not another buyer. AgentHub's AI leads agent answers Daft.ie and MyHome.ie enquiries within minutes, follows up every valuation appointment until the owner instructs or decides, qualifies buyers on position and funding, and keeps past vendors warm — for a flat monthly fee.
See It Working on Your Enquiries — Free Setup Until 31 August
Free setup · No contract, cancel anytime · Irish, PhD-led team
The Leads Outreach agent working an agency pipeline: portal enquiries answered, valuations followed up, buyers qualified before they reach your negotiators.
Your Scarce Resource Is Stock, Not Buyers
Put a three-bed in a decent Dublin or Cork suburb on Daft and you will have thirty enquiries by Tuesday. That is not the constrained part of the business. The constrained part is the owner sitting at their kitchen table deciding which of three agents to hand the keys to — and that decision is usually made within a fortnight of them first asking about a valuation.
Most agencies lose instructions in the quiet gaps: the valuation request that arrives at 9pm and is answered at 11am the next day; the appraisal that went beautifully and was never followed up; the landlord who asked "would I be better selling?" and got an answer three weeks later. Our Leads Outreach agent closes those gaps automatically, on the enquiries you already have.
Property Lead Generation That Chases Valuations
Not a list of names. An agent that works your pipeline the way a good negotiator would, if they never got busy.
Portal Enquiries Answered in Minutes
Daft.ie, MyHome.ie and your own website forms are answered within minutes — including Sunday afternoons, when half of all property browsing happens. The agent confirms the property and Eircode, offers viewing slots and captures the buyer's position.
Valuations Followed to a Decision
After an appraisal the agent runs a proper sequence: the written valuation, a check-in, a comparable that just went sale agreed. It keeps going until the owner instructs you, instructs someone else, or says they are staying put.
Buyers Qualified Before the Viewing
Selling, sale agreed or cash? Approval in principle in place? Deposit ready, timeline realistic? The agent asks before your negotiator gives up a Saturday, so open viewings fill with people who can actually proceed.
What the Flat Monthly Fee Covers — and What It Doesn't
One fee, whether it is a quiet January or every window in the office is full. Here is where the line sits.
| Item | In the monthly fee? | What that means in practice |
|---|---|---|
| Mapping your pipeline | Included | A short call covering where enquiries land, how valuations are booked, and what your negotiators need before a viewing |
| Connecting your enquiry sources | Included | Daft.ie and MyHome.ie enquiry emails, website forms and valuation requests all feed the same agent |
| Writing back to your CRM | Included | Conversations land in the system your team already uses — nothing new to learn |
| Valuation follow-up sequences | Included | The written appraisal, a check-in, a comparable that went sale agreed — until the owner instructs or decides |
| Buyer qualification | Included | Position, approval in principle, deposit and timeline captured before a viewing slot is given up |
| Running the agent round the clock | Included | Enquiries answered within minutes, Sunday afternoons and bank holidays included |
| Consent and compliance records | Included | Lawful basis and consent source logged, opt-outs honoured immediately, your PSRA licence number on outgoing communications |
| Setup fee | Free until 31 August | The usual setup charge is waived on all AI solutions until then |
| Per-lead or per-instruction fees | None | A busy month costs the same as a quiet one |
| Minimum contract | None | Cancel any time; we would rather keep you because it works |
| Bought owner lists | Not included, by design | The agent works people who enquired, requested a valuation, instructed you before or opted in — never scraped or purchased lists |
| Winning the instruction | Stays with you | The agent gets you in front of the owner and keeps you there; your valuer still does the pitching |
Live in Days, Not Months
We Map Your Pipeline
A short call covering where enquiries land — portals, website, phone — how your valuations are booked, and what your negotiators need to know before a viewing.
We Connect Your Sources
Portal enquiry emails, website forms and your valuation requests feed straight into the agent. It writes back into the CRM your team already uses — nothing new to learn.
Every Owner Gets Chased
The agent works vendor, landlord and buyer enquiries around the clock, logs every conversation, and flags the ones your valuer should ring personally.
The Five Moments That Decide Whether an Estate Agent Gets the Keys
None of them involve buying a lead list. All of them involve answering an owner faster and more persistently than the other two agents pitching.
| The moment | What usually happens | With the AI agent |
|---|---|---|
| Valuation request at 9pm | Seen at 11am; by then the owner has requested two more appraisals | Acknowledged in minutes, appraisal slot offered before the competition wakes up |
| After the appraisal | Report sent, then silence — nobody wants to seem pushy | Structured follow-up until the owner instructs, instructs elsewhere, or opts out |
| Portal enquiry on a live listing | Answered next working day, buyer has already booked a rival viewing | Replied to instantly, position and approval in principle captured |
| Landlord weighing keep or sell | Handed to whoever is free; conversation drifts | Rental appraisal and sale figure both offered, revisited at lease renewal |
| Vendor who sold with you in 2021 | Forgotten until they appear on a rival's board | Re-engaged on a schedule with local price data, before they start looking |
Buyers Matter — Because Today's Buyer Is Next Year's Vendor
It is tempting to treat buyer enquiries as noise once a property is sale agreed. That is how agencies quietly train a whole town to ring someone else. The person who missed out on a house in Rathfarnham this spring owns a property they will need to sell within a few years, and they will remember whether anyone rang them back. The agent replies to every buyer, keeps them on a matched-property list, and moves them into the vendor nurture stream when their own sale becomes likely.
PSRA Obligations and GDPR When Contacting Property Owners
Chasing owners is regulated work, and we configure the agent accordingly. Your PSRA licence number and firm details appear on outgoing communications, in line with the Property Services (Regulation) Act. Under GDPR the agent only contacts people with a lawful basis — those who enquired, requested a valuation, instructed you previously, or opted in. It never works scraped or bought owner lists, records where each consent came from, and honours an opt-out the moment it is given.
Marketing calls follow the Irish ePrivacy rules, including screening against the National Directory Database opt-out register, and every contact is logged so a complaint can be answered with a full history rather than a shrug. Property particulars stay accurate too: the agent quotes BER ratings and Eircodes from your listing data rather than improvising them.
Agencies usually pair this with our AI receptionist for estate agents, so the phone is covered while negotiators are out at viewings. If you are still comparing options, our guide to lead generation companies in Ireland sets out the honest cost differences, and new homes or commercial teams selling to developers should look at B2B lead generation instead. Or just tell us where your enquiries land and we will show you the gaps.
What Our Clients Say
Every valuation request now gets a reply within minutes, even at the weekend. We are winning instructions we would previously have lost to whoever rang back first.
The follow-up after an appraisal used to depend on how busy the week was. Now it just happens, and our conversion from valuation to signed instruction has climbed noticeably.
An Irish AI Company, Not a Reseller
Built in Ireland
We know the Irish market the agent is working in — Daft, MyHome, BER ratings, Eircodes and euro figures. See who we are.
PhD-Led Team
Founded by a Computer Science PhD with 27+ years in software, including 15 years at IBM Ireland.
Security First
Co-founded by a Security Architect. Vendor and buyer data is handled with enterprise-grade care and full GDPR compliance.
Live in Days
Most agencies are set up within days. You see followed-up valuations before the first invoice arrives.
Which AgentHub Agent Fits Which Problem
Agencies rarely have only one gap. Start with the one costing you instructions.
| If the problem is… | The agent that fits | What it does |
|---|---|---|
| Valuation requests arriving at 9pm and answered at 11am | Leads Outreach (this page) | Acknowledges the owner in minutes and offers an appraisal slot before the other two agents wake up |
| Appraisals that went well and were never followed up | Leads Outreach | Runs the post-valuation sequence until the owner instructs, instructs elsewhere or opts out |
| The phone ringing out while negotiators are at viewings | AI receptionist for estate agents | Answers agency calls 24/7, books viewings and valuations, takes messages and routes callers |
| A shared sales or lettings inbox nobody gets to the bottom of | Email management for estate agents | Sorts portal alerts, solicitor mail and owner enquiries, drafts replies in your tone and flags what needs a person |
| Wanting the phone, inbox and pipeline covered together | AI solutions for estate agents | The three agents working as one system across the whole agency |
| Comparing lead generation suppliers before you commit | Lead generation companies in Ireland | An honest walk through agency, in-house and AI, and when each one is the right call |
| New homes or commercial teams selling to developers | B2B lead generation | Outbound sequences on lists you own, worked to completion rather than one call and a shrug |
Lead Generation for Estate Agents: Your Questions Answered
What counts as a lead for an estate agent?
The lead worth paying for is a vendor or landlord instruction — a property to sell or let. Buyer enquiries are plentiful; stock is scarce. Our agent is configured to protect valuation requests and owner enquiries first, and to handle buyer volume without swallowing your team's day.
Does it follow up after a valuation appointment?
Yes, and that is where most instructions are lost. After the appraisal the agent runs a structured sequence — the report, a check-in, a market update — until the owner instructs you, instructs someone else, or tells you they are not moving. No valuation goes quiet by accident.
How does it handle Daft.ie and MyHome.ie enquiries?
Portal enquiries land in your inbox and are answered within minutes, day or night. The agent confirms the property and Eircode, offers viewing times, asks about the buyer's position, and passes qualified people to your negotiator with the answers already gathered.
Is contacting property owners allowed under GDPR and PSRA rules?
Yes, within limits. The agent only contacts people who enquired, instructed you before, or opted in — never scraped owner lists. It records lawful basis and consent, honours opt-outs immediately, and your PSRA licence number appears on outgoing communications.
Will it qualify buyers before a viewing?
Yes. It asks the questions your negotiators ask: are they selling, sale agreed or cash, do they have approval in principle, what is their timeline and budget. You keep the viewing diary for buyers who can actually proceed.
Do you work with letting agents as well as sales?
Yes. Landlord instructions follow the same pattern as vendor instructions — a rental appraisal, then a decision to let, sell or hold. The agent follows up those conversations and re-engages landlords when the market or their tenancy changes.
Stop Losing Instructions to Whoever Rang Back First
Tell us where your valuation requests and portal enquiries land, and we'll show the agent working on them — free setup until 31 August.
Prefer to talk? Email sghaith@agenthub.ie or call 087 788 2676.