The Irish SMB Landscape in 2025
Irish small and medium businesses (SMBs) are leading a digital transformation in 2025, seeking smart, practical solutions to competition and operational challenges. With over 281,000 SMEs making up the backbone of the Irish economy and robust growth projections for the year ahead, business owners are turning to AI automation to boost efficiency and profitability. Over a third of Irish SMBs have already adopted AI technology, and a further 27% intend to invest in automation this year (as of August 2025). The move from searching 'AI robots for sale' to implementing tailored automation agents is now a competitive necessity, not just a futuristic dream.
Irish businesses—particularly in legal, healthcare, accounting, real estate, and consulting—continue to face cost pressures, labour shortages, and rising customer expectations. AI-powered robots and automation software are now affordable and easily accessible, thanks to government grants and EU funds. These agents are handling everything from customer service to document processing and logistics—freeing up human talent for high-value work.
Did you know:
- 36% of Irish SMBs use some form of AI as of August 2025
- 88% of SMB owners are optimistic, and 67% anticipate revenue growth this year
Now is the perfect time for Irish SMBs to embrace AI automation as a core business driver.